Custom AI & Growth for Your Business.
Attainment builds custom AI voice agents first, then adds the AI automation, software, and growth systems your business needs around them.
What is Attainment?
Attainment is a Greater Toronto Area-based company founded by David Cyrus. It builds custom AI voice agents and AI systems for business owners and operators, currently focused on specialty healthcare, with AI automation, software, marketing, and growth work added when the business needs it. Its legal name is Attainment Labs, an independent firm distinct from similarly named consulting and technology companies.
Why Attainment Exists
Every business has its own calls, staff handoffs, booking rules, and follow-up pressure. A generic script rarely understands that context.
The usual path makes that harder to fix. A business buys a phone tool from one vendor, a website from another, and AI automation from a third. The owner becomes the project manager for systems that do not share context.
Attainment was built to fix this. One accountable team learns how the business works, builds the custom AI voice agent, then connects the surrounding AI automation, software, and growth systems that earn a place.
We start with the actual call flow, keep access to the minimum needed, and expand only when the first system is useful. Your team keeps control of clinical and sensitive decisions.
The Team
David Cyrus, MBA
Growth Strategy
MBA from Macquarie Business School (MGSM) specializing in Strategy for Digital Business Models. Career spans Medcan, Staffbase, Pearson, and Faethm AI (acquired by Pearson), where the team modeled entire workforces down to the task level to identify what could be automated. LinkedIn Top Voice in Marketing and AI. David is the single point of contact for every client relationship.
Layisha Paerhati
Head of Clinic Partnerships
Layisha leads clinic partnerships at Attainment. She is the first point of contact for dental and specialty clinics exploring Aida, helping practices clarify the inquiry workflow, coordinate evaluation, and bring the right Attainment specialists into the conversation.
Isaac Emesowum
Lead Software Architect
Lead Software Architect at Ford Motor Company, where he designs and oversees enterprise-grade engineering systems at scale. Isaac brings 15 years of large-scale software architecture experience to every client build, ensuring what we deliver is built to last.
Jesus Martinez
AI & Automation
10+ years in deep learning and model deployment. Built AI visual intelligence systems for dental X-ray analysis. Designs and builds the AI systems, automations, and operational infrastructure that eliminate manual work and reduce costs. CRM automation, AI agents, reporting dashboards, process documentation. If it can be automated, Jesus builds it.
Jahja Nur Zulbeari
Development & Design
ICT Awards finalist. Jahja and his team build whatever the strategy and automation require. Websites, apps, platforms, integrations, custom tools. Development is embedded across every engagement. The client never hires a separate dev shop.
Anthony Thambiah
Cloud & Platform
Certified Google Cloud Architect with 13 years across Unity Technologies, TELUS, and CGI. Anthony designs and manages the cloud infrastructure that keeps client systems reliable, secure, and scalable.
Ralph Kobersy
Backend Development
Ralph builds the server-side systems, APIs, and integrations that power client automations. Engineering background spans Accenture, CSS Laval, and IAMConcepts, with cybersecurity expertise that keeps every build locked down.
Andrew Kobersy
Project Management
Andrew manages delivery across client engagements. Project management experience from Accenture with a cybersecurity background. Clients always know where their project stands and what is coming next.
One accountable team. No translation gap.
David is your single point of contact. He runs the team.
No vendor relay. No generic handoff. David is your single point of contact, and the people who understand the business are the people who build the system. One team carries the work from context to iteration.
Who We Help
We build for businesses where calls, intake, booking, follow-up, or growth work need a system built around the way the team actually operates.
Specialty clinics
High-value calls, consult booking, and front-desk handoffs.
Dental practices
Overflow, after-hours calls, intake, and follow-up.
Growing businesses
Custom software, marketing, and growth systems around the voice workflow.
About the author: David Cyrus
Founder, Attainment
David Cyrus is the founder of Attainment. He leads the team that builds custom AI voice agents and AI systems around the way each business works. The work can include calls, intake, booking, follow-up, AI automation, software, marketing, and growth when the business needs it.
On the healthcare side, the dental AI receptionist guides on this site are written from an operational vantage point. They cover how patient calls are answered, booked, and routed, and where the practice's own team should stay in control. They are not clinical, diagnostic, or treatment advice. Diagnosis, treatment planning, sedation, and all clinical decisions stay with the practice's licensed team.
The benchmark figures used across these pages are starting estimates drawn from published dental practice-management benchmarking, intended to be validated against each practice's own call logs and case values before they are used as a forecast.
Ready to build what your business actually needs?
Request a consultation and tell us how your business handles calls, intake, and follow-up.