How Much Revenue Is Your Orthodontic Practice Losing to Missed Calls?
Adjust the sliders to match your practice. See your recovery potential in real time.
By David Cyrus, Attainment·
Default estimate
$13,341/mo
Payback period
1days
Your numbers
Total calls received across all lines
Industry average is 40% for orthodontic practices
How often an answered inquiry results in a treatment start
Total case fee for a new orthodontic patient
Salary and overhead for call-handling staff
Pre-populated at a typical mid-market rate. Adjust to whatever you would actually pay.
Net ROI per month
$13,341
$160,092 per year
Breakdown
3071%
ROI
1
Days to payback
Ready to recover $160,092 this year?
See how Aida works for orthodontic practicesNo commitment. 15-minute call.
Methodology and assumptions
- *AI captures 90% of previously missed calls (excludes spam and misdials)
- *Labor savings modeled at 55% of current front desk cost (AI handles after-hours and overflow)
- *Missed call rate baseline of 40% from orthodontic practice management benchmarks
- *Treatment value based on Canadian orthodontic case fees ($5,000-$8,000 typical range)
- *Revenue from new patients spread across 18 months (conservative for multi-payment treatment plans)
- *Service cost is your input. Pricing is custom, scoped to your practice on a 15-min call.
Why orthodontic practices lose patients to missed calls
Orthodontic practices operate in a highly competitive market where new patient acquisition drives everything.
Orthodontic practices operate in a highly competitive market where new patient acquisition drives everything. When a parent calls to schedule a consultation for their child and hits voicemail, they simply call the next orthodontist on Google Maps. With treatment plans worth $5,000 to $8,000, each missed call costs the practice thousands in revenue spread across an 18 to 24 month case.
An AI receptionist answers every inquiry, books new patient consultations directly into your scheduling software, handles appointment reminders to reduce no-shows, and manages after-hours calls without any front desk involvement. Practices using AI call answering report show rates above 90%, compared to a 60 to 70% industry average.
How this calculator works
Adjust the sliders to match your practice. The model estimates new patient revenue recovered from previously missed calls (spread conservatively across an 18-month treatment), labor savings from reduced front-desk load, and net monthly ROI after the service cost. Results update in real time.
Frequently asked questions
What is the average case value for an orthodontic practice?
Orthodontic case values range from $3,500 for traditional braces to $7,000 or more for Invisalign. This calculator defaults to $6,500. Adjust the slider to match your practice's actual average.
When do parents call orthodontic practices?
40% of orthodontic inquiries arrive evenings and weekends, when parents research treatment for their children after school and work hours. These are precisely the hours most orthodontic offices are closed.
How quickly does an AI receptionist pay for itself at an orthodontic practice?
One recovered consultation that starts a case covers 10 to 20 months of service fees. At default inputs, payback is under 15 days.
Can the AI receptionist answer questions about Invisalign vs. braces?
Yes. Aida is configured with your practice's knowledge base including treatment options, pricing ranges, and candidacy information. It answers common comparison questions and books the consultation where your team handles clinical details.
Is this AI receptionist PHIPA-aware for Canadian orthodontic practices?
Yes. PHIPA and PIPEDA-aware implementation with privacy-aware data handling is included in the base subscription. No separate privacy planning fees.
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