What clinics in Wales must do when an AI agent answers the phone.
Wales has its own regulator for private dentists and independent clinics, Healthcare Inspectorate Wales, with its own record keeping rules: at least 8 years for most records, though a Welsh code lists 15 years for dental records. England's under 18 injectables offence covers administration in England only, and we found no Welsh equivalent.
Recording notice
Partly
AI disclosure
None found
Dental regulator statement
Partly
The rules in Wales
This is a guide for clinic owners, not legal advice. Every line points to the law or the regulator's own page, checked on 2026-11-14. Where we could not confirm something, the page says so.
How to read the labels. Yes, No and Partly rest on a law, rule or regulator statement we read. None found means we found no requirement or statement in the sources and pages we searched, which is not proof there is none. Not confirmed means the sources disagree or we could not read them. Where recording shows words instead, such as All parties, they give the rule in short form: whose consent is needed to record a call or to share the recording, or that the position is contested or not settled; each place page gives the full rule and its exceptions.
For every business
We found nothing in Wales that adds to the rules across the United Kingdom for this kind of business.
For clinics
What Wales adds to the rules across the United Kingdom.
Who is accountable for what the agent says and does?
PartlyIn Wales, registered private dentists must run a clear and accessible complaints procedure (2017 text as first made), and registered independent health care providers must set one up, investigate each complaint and supply a written copy on request. In England and Wales, people are assumed to have capacity unless shown otherwise, and a 16 or 17 year old's consent to treatment counts as an adult's, not under 16s.
For an AI agent: a complaint raised on a call belongs in the clinic's complaints procedure, and a 16 or 17 year old's consent covers treatment only, not under 16s.
- Healthcare Inspectorate Wales: Private Dentistry (Wales) Regulations 2017, reg 21 (complaints)“must establish and operate effectively a clear and accessible procedure”
- Healthcare Inspectorate Wales: Independent Health Care (Wales) Regulations 2011, reg 24 (complaints)“must establish a procedure”
- UK Parliament: Mental Capacity Act 2005, s 1“A person must be assumed to have capacity unless it is established that he lacks capacity”
- UK Parliament: Family Law Reform Act 1969, s 8“The consent of a minor who has attained the age of sixteen years to any surgical, medical or dental treatment”
Call notes, AI scribes and records
YesA registered independent health care provider in Wales must keep a comprehensive health care record for at least the period in Schedule 3. That is 8 years from the last entry in all other cases, with longer special periods for some patients, and 3 years for Part II records. The Welsh records code says private providers can use it for guidance but is not strictly binding on them.
For an AI agent: if a note or transcript becomes part of the patient's health care record, the clinic should apply the Schedule 3 retention period to it before any automatic deletion.
- Healthcare Inspectorate Wales: Independent Health Care (Wales) Regulations 2011, reg 23 (records)“a comprehensive health care record which may be in paper or electronic form is maintained in relation to each patient”
- Healthcare Inspectorate Wales: Independent Health Care (Wales) Regulations 2011, Schedule 3, Part I“A period of 8 years beginning on the date of the last entry in the record”
- Welsh Government: Records Management Code of Practice for Health and Social Care 2022 (Wales), scope“private providers can also use this Code for guidance in relation to their records management.”
Clinical advice, triage and a way to reach a person
PartlyThe Equality Act 2010 applies in Wales for services. The Welsh Language Commissioner's Code says the Welsh language standards do not apply to independent primary care providers, though six common duties reach them through health board contracts, while a Welsh Government page says the standards apply to NHS primary care contracted by health boards, including NHS dentists. The two sources conflict on NHS dentists.
For an AI agent: a clinic with an NHS contract should ask its health board which Welsh language duties the contract carries before an agent greets or answers patients.
- UK Parliament: Equality Act 2010, s 29 (provision of services)“must not discriminate against a person requiring the service by not providing the person with the service.”
- Welsh Language Commissioner: Code of Practice for the Welsh Language Standards (No. 7), para 3.62 (2024-04-29)“The standards do not apply to independent primary care providers.”
- Welsh Government: Welsh language in primary care“Welsh language standards apply to NHS primary care services that are contracted by the health boards, including NHS dentists.”
Same as across the United Kingdom
For dental offices
What Wales adds to the rules across the United Kingdom.
Who regulates dentists here, and has it said anything about AI?
PartlyIn Wales, Healthcare Inspectorate Wales (HIW) inspects private dental practices against the Private Dentistry (Wales) Regulations 2017, the Ionising Radiation (Medical Exposure) Regulations 2017 and professional standards. Private dentists must register with HIW, which says carrying on an establishment without registration is a criminal offence under section 11 of the Care Standards Act. The General Dental Council regulates dental professionals across the UK.
For an AI agent: the private dental practice, not the software, answers to HIW, and the practice should check its registration covers how it uses an agent.
- Healthcare Inspectorate Wales: HIW, Private dental practices“We inspect private dental practices to check people are receiving good care.”
- Healthcare Inspectorate Wales: HIW, Providing a healthcare service“If you are a private dentist or an independent healthcare provider such as independent hospital, independent clinic or independent medical agency you will need to register with us.”
- Healthcare Inspectorate Wales: HIW, Providing a healthcare service (registration offence)“It is a criminal offence under Section 11 of the Care Standards Act to carry on or manage an establishment without registration.”
- Our search (2026-11-14): No General Dental Council standard written for AI tools found; its Standards apply in all four nations
Records, consent, intake forms and x-rays
YesA registered private dental provider must keep a comprehensive dental care record for at least eight years from the date treatment concluded or ended; we read the 2017 text as first made. The 2022 Welsh records code (guidance) lists 15 years for dental clinical care records, then review; the figures conflict. A 16 or 17 year old's consent to dental treatment counts as an adult's, but not under 16s.
For an AI agent: the 8 year and 15 year figures conflict, so the clinic should settle its dental record retention period before any automatic deletion is set.
- Healthcare Inspectorate Wales: Private Dentistry (Wales) Regulations 2017, reg 20 (records)“the record is retained for a minimum period of eight years beginning on the date on which the treatment which the record refers was concluded or terminated”
- Welsh Government: Records Management Code of Practice for Health and Social Care 2022 (Wales), retention schedule“Dental records: clinical care records. 15 years. Review, and destroy if no longer required.”
- UK Parliament: Family Law Reform Act 1969, s 8“The consent of a minor who has attained the age of sixteen years to any surgical, medical or dental treatment”
Same as across the United Kingdom
For plastic surgery and cosmetic clinics
What Wales adds to the rules across the United Kingdom.
Who regulates surgeons and cosmetic practice here?
PartlyIn Wales, independent hospitals, independent clinics and independent medical agencies must register with Healthcare Inspectorate Wales (HIW), which says carrying on an establishment without registration is a criminal offence under section 11 of the Care Standards Act. In November 2026 HIW prosecuted a Bridgend provider for laser treatments without registration; that is a news release, not a rule. The General Medical Council regulates doctors across the UK.
For an AI agent: a Welsh cosmetic clinic, not the software, must hold the HIW registration, so the clinic should confirm it before an agent books treatments.
- Healthcare Inspectorate Wales: HIW, Providing a healthcare service“If you are a private dentist or an independent healthcare provider such as independent hospital, independent clinic or independent medical agency you will need to register with us.”
- Healthcare Inspectorate Wales: HIW, Providing a healthcare service (registration offence)“It is a criminal offence under Section 11 of the Care Standards Act to carry on or manage an establishment without registration.”
- Healthcare Inspectorate Wales: HIW, Bridgend aesthetics service prosecuted following investigation (2026-11-04)“providing laser treatments without the registration required by law”
- Our search (2026-11-14): No Wales only medical regulator found; the General Medical Council regulates doctors across the UK
Injectables, med spas and office surgery
PartlyThe Public Health (Wales) Act 2017 lists special procedures as acupuncture, body piercing, electrolysis and tattooing, not botulinum toxin or fillers, though ministers may add procedures by regulation. England's under 18 injectables Act extends to England and Wales, but its offences cover administration in England only, and we found no Welsh equivalent. A Welsh Government consultation response (not law) says it will consider the point.
For an AI agent: the England offence does not reach treatment given in Wales, but a clinic should not treat that as settled, since the Welsh Government has said it will consider the point.
- legislation.gov.uk: Public Health (Wales) Act 2017, s 57 (special procedures) (2024-11-29)“Each of the following is a special procedure for the purposes of this Part”
- UK Parliament: Botulinum Toxin and Cosmetic Fillers (Children) Act 2021, s 6 (extent)“this Act extends to England and Wales only”
- Welsh Government: Consultation summary of response: mandatory licensing of special procedures in Wales“We acknowledge the suggestion about offences committed under England-only legislation in relation to giving botulinum and filler treatments to minors.”
What we could not confirm
- We could not confirm whether Wales has made regulations on a duty of candour for independent healthcare providers; a Welsh Government page last updated in 2023 said it was working on them.
- The 8 year rule for dental records and the 15 year figure in the Welsh code conflict, and we did not check whether a later Welsh code replaced the 2022 one.
- Whether a wholly private practice has any Welsh language duties is unstated, and the two Welsh sources conflict on NHS dentists, so that point is unsettled.
- Which records fall under the 3 year Part II period in Schedule 3 was not read.
- We did not verify when licence offences for special procedures began, or the scope of the regulations on class 4 laser and intense pulsed light treatments.
- A current check of Welsh law for an under 18 injectables rule was not completed.
Other nations
Aida is made by Attainment, the company that wrote this guide.
Aida is Attainment's AI agent for clinic phones and messages. Each practice's opening notice, AI disclosure and call handling are set with us before launch, using the rules where it operates; what the law requires is not optional, and this guide does not replace that check. The guide stands on its own whether or not you look at the product.